In a significant move, the government has provided a major relief to consumers, particularly those purchasing white goods such as TVs, refrigerators, air conditioners, and washing machines.
The government has directed companies to modify their warranty policies to ensure customers enjoy extended coverage.
Shift in Warranty Start Date
Per the latest instructions, companies are required to initiate the warranty period not from the date of sale but from the date of installation.
This shift aims to enhance customer satisfaction and address concerns related to unused warranty periods.
Government’s Directive to Companies
According to reports from news agency PTI, the Consumer Affairs Secretary, Rohit Kumar Singh, has communicated this directive to various white goods manufacturers.
The government has reached out to prominent industry organizations, including CII, FICCI, ASSOCHAM, and PHDCCI, as well as well-known companies such as Samsung, LG, Panasonic, and others.
Festival Season Impact
This government initiative comes at a crucial time, coinciding with the peak demand for white goods during festival seasons, particularly around Diwali.
The move is expected to directly benefit consumers during festive sales, ensuring they receive extended warranty periods for their purchased goods.
Customer Loss Concerns Addressed
The government justifies this move by highlighting the need for expert installation of white goods.
Without professional installation, these items often remain unused, causing unnecessary delays for customers.
Starting the warranty from the date of installation aims to address this issue, preventing customers from experiencing loss during the warranty period.
By implementing this change, the government aims to streamline the consumer experience, making it more favorable for those investing in essential household appliances.