Air India, under the wing of Tata Group, reveals its fresh logo, marking a transformative rebranding.
The airline’s new emblem mirrors boundless potential and innovation.
This new design has been in the works for the past 15 months and draws inspiration from The Vista’s gold window frame apex, embodying Air India’s fearless, visionary approach towards an expansive and progressive future.
Tata Sons Chairman, N Chandrasekaran, shares, “Today, we introduce a revitalized Air India—a symbol of new aspirations.
” He highlights the emblem’s representation of limitless influence and mentions the dedicated efforts of a robust team over the past year, with comprehensive employee enhancements.
Chandrasekaran emphasizes Air India’s commitment to elevating its aircraft fleet to global standards.
Inspired by the iconic Indian window shape recognized with Air India, the new logo encapsulates the idea of ‘windows of opportunities.
‘ CEO and MD of Air India, Campbell Wilson, articulates that the reimagined brand signifies the airline’s mission to be a top-tier global carrier, extending its hospitality to travelers worldwide.
Developed in partnership with Futurebrand, the novel logo will adorn Air India’s aircraft beginning December 2023, coinciding with the introduction of the first Airbus A350
